Many times your current platform may just be in need of optimization which is a much more cost efficient way to solve your problem. At the end of the day our goal is to provide you with the solution that aligns with your business objectives and fits your budget and situation.

Only after our thorough analysis has been completed and the resulting data reviewed with you can the decision be made to redesign your overall platform to ensure that you are able to attain the objective that you have created and committed to or will some optimization get you on track to meet those goals. No matter the decision, we will be with you every step of the way.

  • User Research
  • Content Placement
  • UI Design
  • Responsiveness of Design
  • User Persona Creation
  • Usability Testing
  • UX Audits

Evaluation of current platform includes:

  • SEO Performance based on your goals, are you using the right content and keywords?
  • Load performance times, how responsive is your design? Customers want performance, if your site is slow to load odds are they are moving on.
  • Current placement across search engines, how do you stack up against the competition?
  • Customer Journey, how long are visitors on your platform and average page views?
  • We will use our user journey and heat mapping tools to show you EXACTLY what your users are doing on your platform.
  • Conversion Rates - How many visitors are you losing on a daily basis due to content that was not properly presented, was not useful or overwhelmed your visitors?
  • What your customers want vs. what you want as a company, find the balance. You must understand this balance to build a successful platform strategy.

UX Design Content

Most companies make the common mistake of designing and building their applications, platforms, and other interfaces based on stakeholder input not user behavior and experience. It is absolutely imperative to the success of your project that the user experience be used as the foundation for the design of these interfaces or they will likely fail.

We will ensure that the design and flow of your user experience is a success based on the research that we have gathered and will test to ensure that customer engagement, satisfaction, and most importantly conversions are meeting your goals.

  • User Research
  • Content Placement
  • Responsive Design
  • UX Audits
  • Customer Journey Audits
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